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nz17 Wednesday, 10 May 2006 21:05:53 +0000
Subject: Re: Wii did they pick that name
On the one hand, it is a dumb name, yes.

But on the other hand, Nintendo wanted something short and memorable that hadn't been copyrighted. Revolution is a common English word and it would be difficult for Nintendo to defend/prosecute for itself in court over litigations if it was a common name. For example, Interact could leave the Nintendo name off the product, slap a "Revolution" on there, and call it official even if it wasn't an official "Nintendo Revolution" product.

Second it has been great for publicity. You hear the press always taking about the PlayStation 3 and the Xbox 360 and never Nintendo's next system. Calling it the "Wii" has generated more jokes, talk, and press than Nintendo could ever hope to afford in the form of advertising.

Third the name is rather pronouncible in all languages and short to write. Otherwise we may have seen people thinking up lame abbreviates for it like NRV. But Wii is so short, no one needs to abbreviate it.

Then again, maybe they just wanted to write, "Wii have a Revolution on our hands."